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Social Media Marketing Certificate


Be-a.co.uk

Summary

Price
£21 inc VAT
Study method
Online
Duration
Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
2 CPD hours / points
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Social Media Marketing Certificate Course

The marketing landscape has changed exponentially in the last decade, with the rise in social media usage and popularity.

While 10 years ago, using platforms like Facebook and Twitter were used as advertising options, nowadays, the first choice of marketing is always via social media. Most marketers will admit that social media marketing is an important element of their business and primary service that is provided.

CPD

2 CPD hours / points
Accredited by Centre of CPD Excellence

Description

According to Social Media Examiner, the majority of marketers around the world are participating in social media. However, with all the various social media platforms, it is often challenging having to navigate successfully through each one as a marketer.

Obviously, the primary goal of the seller plays a big part in deciding which platform ought to be used for best consumer outreach. But each platform has its own nuances, niches and method of operation.

Once a marketer identifies the best way to navigate through each platform, the benefits of social media marketing are unbeatable. Let’s take a look at what we will learn in this social media marketing course:

What you will learn:
  • How to increase brand recognition through social media marketing
  • How to use social media to boost website SEO
  • How to decrease marketing costs with the use of social media marketing
  • How to ensure better customer experience and satisfaction through social media marketing
Benefits of this course:
  • Know how to use social media tools and resources to raise brand awareness
  • Identify hidden costs and learn to decrease costs
  • Understand why enhanced customer service will result in better business
  • Understand the complexity of social media marketing and marketing in general
This course includes

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.